Paybis adds four local payment options across Italy, Belgium and Sweden

Paybis has launched Bancomat Pay, Bancontact, Belfius Pay and Swish for crypto purchases in Italy, Belgium and Sweden, giving customers more familiar ways to pay on the web and in the app. The rollout expands Paybis to more than 30 payment methods and is part of a broader push to reduce checkout friction across Europe.

Why it matters: - Paybis is trying to cut the payment friction that can stop crypto purchases at checkout. - The new local options let customers pay through familiar banking and mobile payment apps instead of entering card details. - The rollout covers methods with millions of users and supports larger single-ticket purchases than many card-based checkouts.

What happened: - Paybis announced that Bancomat Pay, Bancontact, Belfius Pay and Swish are now available for crypto purchases on the Paybis website and app. - The launch spans Italy, Belgium and Sweden. - Paybis now supports more than 30 ways to pay, including 13 local payment methods rolling out market by market. - Customers can still pay with cards and bank transfers.

The details: - In Italy, Bancomat Pay is now available to Paybis customers. - Bancomat Pay has 11.5 million registered users in Italy. - PagoBANCOMAT cardholders whose bank account is linked to their phone number can choose Bancomat Pay at checkout and confirm from their bank app or the BANCOMAT Pay app. - Bancomat Pay purchases can go up to €889,400 in a single payment, depending on the asset. - In Belgium, Bancontact is now available on Paybis. - Bancontact has 18 million cards in circulation in Belgium and 2 million active app users. - Customers can pay through the Bancontact app, by app link or QR code, or by entering their Bancontact card at checkout. - Bancontact payments are protected by 3-D Secure and are confirmed immediately. - Bancontact purchases can go up to €1,500 in a single payment, depending on the asset. - Also in Belgium, Belfius Pay is now available on Paybis. - Belfius Pay has more than 2.2 million users. - Belfius customers can authorize a direct transfer from Belfius online banking or the Belfius app, and the crypto lands in their wallet. - Belfius Pay purchases can go up to €50,000 in a single payment, depending on the asset. - In Sweden, Swish is now available on Paybis. - Swish has 8.8 million users in Sweden. - Customers choose Swish at checkout and confirm in the Swish app, which is linked to their mobile number and bank account. - Swish requires no card details and no waiting for a bank transfer. - Swish purchases can go up to 115,000 SEK in a single payment, depending on the asset. - Purchases start from as little as €5, depending on the coin. - Each payment method shows its own limit before the customer confirms the trade, along with the full price of the purchase. - Paybis customers can use the new methods to buy any of the 90+ cryptos listed on the platform. - Paybis says the new methods will be extended to on-ramp partners after an initial testing period.

Between the lines: - Paybis is leaning into local payment rails as a conversion tool, not just a convenience feature. - The company is also signaling a Europe-by-market approach, with payment choice tailored to how customers already move money in each country. - Real-time confirmation and visible pricing before checkout are designed to reduce abandoned purchases. - Baymard Institute data cited in the release points to payment problems as a checkout issue, including declined cards and too few payment methods. - Paybis CEO and Founder Innokenty Isers said the company wants to reflect how Europe actually pays, while keeping cards and bank transfers available.

What's next: - Paybis expects to add the four payment methods to its on-ramp partners after the initial testing period. - The company is continuing its market-by-market rollout of 13 local payment methods across Europe. - Customers will continue to see payment-method availability vary by country, currency and eligibility. - Paybis says support is staffed by real people around the clock.

The bottom line: - Paybis is expanding crypto access by making checkout feel more local, faster and less dependent on cards.